Desert Cities Advertising Federation Announces New Board of Directors and Chapter Relaunch Event at Lola Rose at The Thompson Hotel
Palm Springs, CA. (September 24, 2024) — Desert Ad Fed, the local chapter of the national American Advertising Federation, announces the formation of their new Board of Directors as it reignites one of the leading professional organizations in the Coachella Valley and shares the date of their relaunch event at the highly-anticipated Lola Rose at the brand-new Thompson Hotel located in Downtown Palm Springs, CA on Oct. 15, 2024, from 5 to 7 p.m.
The newly elected board members bring a wealth of experience, innovation, and leadership to the organization, promising to drive the future of advertising and marketing in the region while also expanding on the promise to mentor future generations of advertising professionals through scholarships and local school outreach.
“Our newly formed Board reflects the Coachella Valley and will help bring our vast community together,” said Nathan Truesdell, President of Desert Ad Fed. “We are so excited about our new board and can’t wait to implement the programs and initiatives we are working on in the coming year!”
The new Board of Directors for Desert Ad Fed includes: (in alphabetical order)
Larry Eschenbacher – Membership Chair – Sales Manager – KGAY Radio, MeTV
Cirenia Guerrero – Chamber of Commerce Chair – Account Executive – Kunamundo
Stacie Hedges – Fundraising Chair – Founder & CEO – SH Business Stylist
Rani Marriott – Vice President & Media Auction Chair – JNS Next
Phillip Nakov – Programs & Events Chair – Principal – City PR + Marketing
Massey Pitts – Secretary & Student Scholarship Program Chair
Rebecca Rizzo – Membership Chair – Director of Donor Development – United Cerebral Palsy of Inland Empire
Nathan Truesdell, President – Account Executive – LocaliQ/Gannett
Brandon Vara-Camacho – Creative & Communications Chair – Founder & CEO – Visual Aide Mandi Witkower – Lieutenant Governor, District 15 – Director of Advertising, Fantasy Springs Resort Casino
Desert Ad Fed looks forward to introducing the new Board to the full membership and to the community at their season debut event on Oct. 15, 2024, at newly opened Lola Rose located at the brand-new Thompson Hotel in Palm Springs, CA. This is to be the first of many exciting networking and educational events planned by Desert Ad Fed in the coming year. Limited tickets are now available for $20 in advance online and will be $25 at the door. Tickets may be purchased at the following link: Ad Fed Pulse Event – Tickets Here
For more information about joining Desert Ad Fed, to secure tickets to the upcoming
networking event or to inquire about sponsorship opportunities, please contact:
Nathan Truesdell, Board President: ntruesdell@localiq.com
About Desert Ad Fed
The American Advertising Federation/Desert Cities (Desert Ad Fed) is a non-profit organization of professionals dedicated to enhancing the advertising industry through fellowship, education, community service and public awareness. Desert Ad Fed is the local chapter of the American Advertising Federation, a national organization of industry professionals that includes members across all disciplines and career levels in the advertising field.
About the American Advertising Federation
Established in 1905, the American Advertising Federation (AAF), acts as the “Unifying Voice for Advertising.” Its membership is comprised of more than 50 corporate members made up of the nation’s leading advertisers, agencies, and media companies; a national network of nearly 164 local clubs representing 30,000 advertising professionals; and 170+ college chapters with 4,000
student members. The AAF operates a host of programs and initiatives, including Advertising Day on the Hill, the Advertising Hall of Fame, the Advertising Hall of Achievement, the American Advertising Awards, the National Student Advertising Competition, the Mosaic Awards, the Most Promising Multicultural Students Program and AdCamp for high school students.
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